Audience refresh timeframes

Why are some audiences from January to March … this seems quite a long time ago and not very fresh?

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Audiences of with a specifc target are regularly refreshed with more recent data and placed in the marketplace. These are the ones that are recommended.

Audiences with older “vintage” are kept available where one or more customers are still using them for targetting. Also, some customers are using these audiences to “exclude” users that purchased at a particular time of year.